Evidence of Expertise

Where strategy meets execution. A collection of marketing deliverables, scuba instructional design, and creative storytelling.

Review My CV

Digital Strategy & Corporate Marketing

Banners and posters for Vip Diving Bonaire, a diving company. The images feature divers, diving gear, and tropical beach scenes. Text on the banners includes phrases like 'More than diving' and 'Precision under pressure,' along with logos and images of palm trees, divers with equipment, and the ocean.

VIP Diving Bonaire | B2B Content & Strategy

◉ Increasing engagement through educational authority.

◉ Driving brand growth through strategy, copywriting, content creation, and analytics.

◉ Ensuring brand consistency across platforms for overall customer loyalty and trust.

Creative & Community Engagement

PADI #LiveUnfiltered | Award-winning contest entry

◉ Winning entry used for global campaign launch.

◉ Utilized authenticity and individual perspective for content creation.

◉ Focusing on conservation and education in a fun and engaging way.

Leadership & Safety Instruction

A person in a wetsuit with goggles swimming in the ocean, holding a PADI certification card, with a sailboat in the background under a partly cloudy sky.

VIP Diving Bonaire | Scuba Instruction & EFR Training

◉ Designing high-stakes training environments for diverse learners

◉ Conducting courses for all levels, from beginner to professional, ensuring safe and effective instruction tailored to each student’s abilities.

◉ Providing high-quality customer service by guiding and supporting students throughout their training, fostering a positive and memorable learning experience.