Marketing POrtfolio
Enclosed you will find some of my highlighted social media management and corporate marketing products. I have experience with developing marketing strategies, campaign management, analytics and reporting, and content creation. I have also worked with mixed media, both digital and print.
Social Media Management
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5 Scuba Signs - Personal Content
To engage with my audience as an educator in the scuba industry, I created a Reel that was simultaneously entertaining and informative, drawing on industry standards and analytics.
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Nudi Wear - Brand Collaboration
Creating unique social media content and copy in partnership with Nudi Wear, I was able to broaden my audience and serve the brand with exclusive content.
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PADI #LiveUnfiltered - Social Media Contest
I participated in the PADI social media contest, as a way to introduce the #LiveUnfiltered campaign. My design was chosen as the winner and used on the PADI accounts.
Corporate Marketing
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Tuesday Tips - VIP Diving Bonaire
In order to showcase the company’s expertise and inspire continuing education of its audience, I created the strategy, content, and copy for a series of Reels.
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Dive News Wire Articles - VIP Diving Bonaire
Using the business-to-business digital news source platform, I wrote several articles speaking to the company’s community contributions and customization opportunities for customers.
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Advertising Banners - VIP Diving Bonaire
Tasked with the company’s print media advertisements, I developed multiple banner designs and copy to be used in various locations utilized by the company.
The Triad For Success
Targeting, Tactics, Tracking.
This is the fundamental basis on which I operate— locking down the market, utilizing the appropriate strategies, and analyzing for continued success and growth.